Dirego, part of the ZOR Group, is a leading company in Mexico with more than 25 years of experience in the distribution of auto parts and tractor parts. It has 24 branches and 4 distribution centers in Mexico, the United States, and Colombia. It serves fleets, workshops, and distributors with a catalog of more than 40,000 products, offering original and high-quality parts.<\/p>\n\n\n\n
The challenge<\/strong> Our solution<\/strong> Due to the wide variety of products, we integrated Epicor PIM, which provides descriptions, categories, features, and images using the part number (MPN).<\/p>\n\n\n\n Dirego operates 24 branches, each with its own Prestashop instance and specific customer group, but sharing the same catalog. We developed a module that synchronizes the creation and updating of products from the head office to all branches. In addition, we implemented a customized panel so that each user can check their account status directly from the store.<\/p>\n\n\n\n Results<\/strong> \u2705 Efficient, real-time management of stock and differentiated prices.<\/p>\n\n\n\n \u2705 Improved user experience and automation of business processes.<\/p>\n\n\n\n \u2705 Strengthening the digital channel and its integration with business systems.<\/p>\n\n\n\n Working with Dintec Consulting and Dirego allowed us to build a robust solution that supports the complexity and scale of a multinational auto parts operation.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false},"ecommerce":[30],"industria":[35,20,22],"plataforma":[37],"class_list":["post-8703","clientes","type-clientes","status-publish","hentry","ecommerce-b2b","industria-autopartes","industria-industria","industria-mayoristas-distribuidores","plataforma-prestashop"],"acf":[],"yoast_head":"\n
Optimize and professionalize the digital commercial channel for a complex, large-scale market, maintaining the quality of technical service and logistical agility that characterizes Dirego.<\/p>\n\n\n\n
We integrated the store with SAP ERP through our SAP partner Dintec Consulting, synchronizing stock and differentiated prices by customer in real time.<\/p>\n\n\n\n
\u2705 Synchronized and consistent catalog across 24 branches with over 40,000 products.<\/p>\n\n\n\n